Local businesses have to earn local customers

16:21 31 January 2013

WITH reference to Steve Tierney’s letter from your January 25 edition about shopping locally.

I try to always shop locally even though I don’t live in town and have to make time and use diesel to travel to town.

However, after making the time and then trudging from one shop to another enquiring after something, I usually find disinterested shop owners and staff telling me they don’t stock it, have never heard of it, or there is no call for it.

And even if I’m fortunate enough to actually find what I was looking for, it can be got for half the price local businesses want.

If local shops won’t keep up with the times and realise that they no longer have a captive market of shoppers who have nowhere else to buy things, they will find themselves out of business.

They need to be creative and offer what I and others cannot get online, not only the things people want to buy at a reasonable price, but friendly faces and good customer service.

There are several shops like this Wisbech, like ‘A Good Read’ and the laptop shop to name but two. I’ll go there and buy even if I have to pay a little more than I would online.

But if a local company tried to charge me £65 for something I can buy online for £26 and tell me that this is what its wholesaler charges and that it don’t really make much profit on it, I decide not to buy anything ever from them as I do not like to be treated like an idiot and lied to.

If local businesses want local customers, they have to EARN them.

Until then, shopping online from the warmth of my home, without having to avoid drunken foreigners, foul-mouthed hoodies and people riding their bikes fast through the Horsefair, is exactly what I prefer to do.

PAM THOMPSON

Broad Drove East

Tydd St Giles

Via e-mail

0 comments

More news stories

35 minutes ago
Nepal collection at Cavalry Primary School, March. Children from year 5 with posters they made. Picture: Steve Williams.

A community spirited fund raiser has brought in enough money to buy emergency shelters for 22 families made homeless by the earthquake disaster in Nepal.

11:06
Four vehicles collided on the A1 at Sawtry. Picture: Cambs Fire Facebook.

A man had to be cut free from a van following a four vehicle collision on the A1 - involving two LGVs, one van and a car - this morning.

11:01
The tractor ended up in a ditch. Picture: Cambs Fire and Rescue Facebook

A tractor containing weed killer fell into a ditch, causing a chemical leak at the Forty Foot Bank, on Saturday.

10:41
Ely Eel Day, the parade in the High Street,

The streets of Ely came alive with the hustle and bustle of a carnival atmosphere when the popular eel and food festival came to the city over the bank holiday weekend.

Most read stories

Digital Edition

Image
Read the Cambs Times e-edition today E-edition