College of West Anglia’s Jake wins prize to design anti-drug drive poster campaign

Hilary Auld Maree Richards Jake Howlett Jane Goodwin

Hilary Auld Maree Richards Jake Howlett Jane Goodwin - Credit: Archant

Graphic Design students from the College of West Anglia were put at the ‘art’ of a campaign to help raise awareness of the dangers of taking drugs and driving.

Cambridgeshire County Council road safety officers set the Wisbech based students the task of coming up with a campaign to highlight the dangers of drug driving.

The winning concept was a series of posters designed by Jake Howlett, who has since started Graphic Design at Norwich University of the Arts.

His colourful posters with the slogan “Drugs can Colour Your Senses” has now been given approval from the Department for Transport to use for a local campaign from February.

Jake said “I am really happy that my work was chosen and will be used to promote this important message” He added “‘Drugs driving is a very important issue and to be involved in the campaign design was educational and exciting.”

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