ATTRACTIVE new street name plates are being phased in over the district by the Council, replacing damaged and rusting signs many of which have been in place for 30 years. The all-new name plates are made entirely out of recycled plastics and are themsel

ATTRACTIVE new street name plates are being phased in over the district by the Council, replacing damaged and rusting signs - many of which have been in place for 30 years.The all-new name plates are made entirely out of recycled plastics and are themselves fully recyclable. While they cost no more to produce than the old designs, they are more robust, attractive and environmentally-friendly.There are a variety of old styles currently visible across Fenland, including steel tube varieties, angle mild steel models incorporating aluminium plates and those with concrete posts. The new, chic black plastic signs will be installed in priority areas from this month.The new signs have proven to be more robust, more resistant to weather conditions and are maintenance-free if left undisturbed. The colour - black - is an integral part of the construction so any rust or scratches do not show up in the way they would with painted metal.The council has developed a priority-led programme for the replacement of old signs. With thousands of street name plates across Fenland, the replacement programme will target only the most damaged or dangerous plates in the first instance. In addition developers will be requested to install the new style of signs on new estates.The council looked at using a variety of materials for the replacement signs, but came down in favour of recycled plastic because it looked more attractive than those made with conventional materials and because they are so environmentally-friendly.Councillor Peter Murphy, portfolio holder for Streets Ahead, said: "These new signs really enhance the street scene. They are more attractive, more robust, no more expensive than those of conventional construction and they are made from recycled material and are entirely recyclable. This is a win, win, project that further reinforces Fenland's reputation for being highly environmentally and energy conscious.