Guess who sponsors indoor bowling?
Published:
11:58 AM June 28, 2007
Updated:
11:45 PM February 22, 2021
BOWLS is becoming increasingly popular with younger players and I know that the sport is keen to re-brand itself as an exciting spectacle for those yet to reach retirement age. However, I realised there was still a long way to go when I was watching the W
BOWLS is becoming increasingly popular with younger players and I know that the sport is keen to re-brand itself as an exciting spectacle for those yet to reach retirement age.
However, I realised there was still a long way to go when I was watching the World Matchplay Indoor Championships on television last week.
Was the tournament sponsored by an electronics company, a trendy fizzy drink or a dynamic sports equipment manufacturer?
No, it was sponsored by Co-operative Funeralcare.