National Trust launches sign campaign to encourage people to enjoy natural world around them

Visitors to National Trust places in Cambridgeshire will be forgiven for doing a double-take this week – as they read signs telling them Keep on the Grass, Please Do Touch and RESERVED: for fun and games. (Image: Archant)

Instead of being told to stay off the grass or not to touch, colourful signs will tell them to do both and enjoy some fun and games.

Visitors to National Trust places in Cambridgeshire will be forgiven for doing a double-take this week – as they read signs telling them Keep on the Grass, Please Do Touch and RESERVED: for fun and games. (Image: Archant)

The signs may look like warnings or instructions but are part of a campaign by the trust to encourage people to enjoy the natural world all around them.

They will display messages such as ‘Photographs taken from this spot look fantastic’ and ‘Please do sit here – it’s such a lovely spot’.

Ben Cowell, the National Trust’s regional director for the East of England, said: “The National Trust cares for some truly special natural places, such as woodlands, heaths, parks, beaches, gardens, fields and nature reserves.

“We know from research that some people still view us as being very formal with lots of rules and regulations.

“I would encourage those people to come along and see how we have changed over the years.

“We think these new signs are a fun, tongue-in-cheek way to help people reconnect with nature and enjoy our outdoor places to the full.”

Visitors will be able to spot the signs at Anglesey Abbey, Wicken Fen, Wimpole Hall and Peckover House from the end of May and throughout June.