Store loses battle with big boys’

PUBLISHED: 13:51 17 February 2006 | UPDATED: 21:42 28 May 2010

ELECTROMAR in Chatteris High Street closes today and owner Alan Sims has blamed its demise on supermarkets, the internet, and electrical suppliers favouring the big boys . Alan, 40, opened the electrical shop in June 2000, when it replaced Fitch and Sons

ELECTROMAR in Chatteris High Street closes today and owner Alan Sims has blamed its demise on supermarkets, the internet, and electrical suppliers favouring "the big boys".

Alan, 40, opened the electrical shop in June 2000, when it replaced Fitch and Sons, one of the longest-running businesses in the town.

He won favour with Chatteris people for his enthusiasm and personal service.

He said: "I have thought about this long and hard over several months and reached the point where I decided I couldn't continue running a business that was no longer profitable.

"You can buy a vacuum cleaner or a washing machine in Boots or Woolworths, and of course there is the internet.

"The big electrical suppliers are not interested in delivering small quantities of white goods, and some of them won't even consider delivering if your order is under £100,000."

Alan, a father-of-three, said his two full-time staff were being made redundant, and he regretted this.

He said: "The people in Chatteris are great and I would like to thank them for supporting us all at Electromar for almost six years.

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